Install the DataRevIQ script in your site’s header or deploy it via Google Tag Manager.

Our platform identifies anonymous DTC website visitors using a powerful combination of deterministic and probabilistic matching, enhanced by pixels and advanced ID finger printing.

Once identified, contact information undergoes an extra layer of verification, and then leads are instantly pushed to retargeting and outbound flows, allowing you to connect with them before competitors even know they've visited.

No, setup only takes a few minutes.

1. Add the IQ Pixel to your website header or install it via Google Tag Manager.

2. After placing the pixel, be sure to publish your changes.

3. Once published, log in to your DataRevIQ dashboard to confirm the connection.

4. A green light next to the IQ Pixel will confirm it's active.

Need help? Our team offers live support and onboarding calls to walk you through the platform. Plus, enjoy one-click CRM integration for a seamless setup experience.

Yes, we offer a free 14 day trial, proof of concept. When you sign up you'll receive up to 200 free monthly leads including name, verified email, and mailing address.

Our platform is built to help businesses engage high-intent, digital-first buyers and unlock more value at the top of the funnel.

To ensure the right fit, we offer a proof of concept (POC) giving you a clear look at the impact of identifying and converting anonymous website visitors into real opportunities.

No credit card required to get started.

Since the service operates exclusively within the U.S., international privacy regulations such as GDPR and CASL do not apply.

From a U.S. standpoint, several states including California with its CCPA have introduced state-level privacy laws. These regulations primarily focus on providing notice of data collection, outlining usage, and offering users the ability to opt out or request data deletion.

Because no personally identifiable information (PII) is transmitted through our service, no additional compliance steps are required beyond what you likely already have in place to meet current U.S. privacy standards.

No.  Under no circumstances will your site visitor information be shared with anyone else.  The site visit data collected is for your exclusive use only.

You can configure this preference when launching your anonymous visitor identification campaign.

For DTC campaigns, you have the flexibility to choose the data you receive for each identified visitor whether that’s full contact details (name, email, and mailing address), or a priority on email only or name and mailing address based on your campaign goals.

Today, most buyers research and explore solutions anonymously without ever contacting a vendor. That’s why identifying and connecting with people already familiar with your business gives you a powerful edge. Chances are, your competitors don’t even know these prospects exist yet.

Why it matters:

1. Familiarity drives engagement. Visitors who know your brand are far more likely to respond to personalized outreach.

2. Strike while interest is high. Send timely, relevant emails based on real-time behavior.

3. Re-engage missed opportunities. Recover no-shows and leads who previously expressed interest.

4. Uncover buyer intent. Identify signals that indicate readiness to engage.

5. Spot in-market buying groups. Detect multiple visitors from the same company showing intent.

6. Book more demos and meetings. Your website visitors are your warmest audience don’t let them slip away.

Yes. Name and address data are verified through third-party services to ensure the address is deliverable and the individual is associated with it.

When an email address is available, it is also validated to confirm deliverability.

When configuring your campaign, you’ll have the option to control how repeat visitors are handled.

By default, data on repeat visitors is re-sent every 30 days. However, you can customize this setting extending the interval up to 90 days or disabling it entirely, based on your campaign goals.

Yes, you can filter anonymous visitor data based on specific pages viewed and even exclude visitors who land on certain key pages.

Additionally, our platform includes integrated geographic filters, allowing you to target or exclude visitors by state or ZIP code for more precise campaign control.

Yes, you can easily suppress existing customers using email address, full name, and mailing address ensuring your campaigns focus only on new or high-priority prospects.

The data can be used without limits to market to identified website visitors across multiple channels including display, social, direct mail, and email.

Data Enrichment: Uncover verified phone numbers and enhance each lead profile for more targeted engagement.

Meta Integration: Sync anonymous visitor data directly with Meta’s dynamic audience tools to unlock precise ad targeting.

Google Ads: Expand retargeting audiences by enriching captured data with verified email, phone number, and address then push directly to Google Ads.

Activate multichannel sequences and advanced retargeting to convert high-intent visitors across every touchpoint.

DataRevIQ has been closely monitoring this issue, including developments across other major browsers.

While the timing and certainty of Google Chrome’s proposed phase-out of third-party cookies remain unclear, we’ve taken proactive steps to ensure service continuity. By integrating highly vetted probabilistic match partners, we’ve strengthened our data collection strategy ensuring reliable coverage and quality even if third-party cookies are deprecated.

We recommend a minimum of 1,000 unique website visitors per month for optimal results.

If you're not hitting that threshold yet, we can help. Contact us for a quick chat we’ll share strategies that are working today to grow your traffic and maximize your results.